What are Types of Websites?
Creating a website is an essential part of establishing your digital presence. Before creating your business site, you will need to consider what type of website you would like to have. The following are some of the most popular types of websites:
Business. A business website will inform current and prospective clients about your business and why they should choose to work with you. Features may include: company bio (the “About” page), contact information (address, phone, email, chat, etc.), explanation of services, mission statement, value statement, and calls-to-action. Business websites should follow the style of the business’ branding.
eCommerce. An eCommerce website provides a platform for selling products from your online store. Features may include: product pages, galleries, secure check-out, and account personalization options such as wish-lists and profile pages. An eCommerce website should have easy navigation and high-quality product photos.
Blog. Blogs are websites that share written and visual content aimed at educating or informing website visitors about specialized knowledge and/or current happenings. Features may include: article catalogs, dedicated pages for each article, and categories and tags to organize content into themes. Blog websites are a popular marketing strategy for acquiring leads through organic traffic and shares on social media.
Informational. An informational website offers long form content, guides, and resources aimed at educating website visitors.
Portfolio. A portfolio website is designed to provide samples of work and it should include: high-quality images, information about the individual or company, services offered, and a call-to-action.
Personal. A personal website is designed for self-promotion. A personal website may share information about your personality, interests, activities, or to highlight professional accomplishments.
Event. An event website may be designed to facilitate the organization of an upcoming event. The event website may include features such as: guest lists, sign-up functions, event details, schedules, driving directions, accommodation information, rules, and ticket sales.
Non-profit. Non-profit websites often have the .org top-level-domain (TLD), and they are designed to inform visitors of your non-profit’s mission, vision, and goals. A non-profit website may include features such as: information about past events, donation buttons, mission statement, history, and current events/issues.
Magazine and news. Magazine and news websites offer journalistic content and often monetize through advertisement and subscription models.
Forum. Forum websites provide spaces for visitors to share thoughts and information with each other. Forum websites often include features such as discussion boards (organized by topic), moderators, user-generated content, and account personalization (such as avatars, profile bios, favorites, and notifications).